During the Spring Festival holiday, the newly built “Fenghuang Dengdai” Immersive Experience Center was in trial operation, allowing tourists to take different themed trains and immerse themselves in the beautiful natural scenery, profound cultural history, and rich Miao customs of Fenghuang Ancient Town.
Many tourists took the maglev train to enjoy the beautiful scenery of the ancient town and arrived at the “Fenghuang Dengdai” Immersive Experience Center located next to the Fenghuang Dengdai Station to embark on a wonderful and fun “dream train journey”.
In the station platform, the sugar water shop, luggage room, ticket hall, and steam train of the Republic of China enabled tourists to travel back to the Republic of China era and experience the changes and development of the train. There was also the live NPC immersive performance, attracting tourists to take photos.
On the screen of the Biancheng special train, the touching love story between Cui Cui and Nuo Song in “The Border Town” (Chinese: Biancheng) written by the literary master Shen Congwen was staged through the ultra-high definition holographic imaging device.
In the Qiuye special train, through a mobile viewing carriage and a 360-degree giant screen image, tourists could appreciate the rugged and beautiful natural scenery, the ancient folk customs, and the touching love story that Chen Quzhen, the King of Xiangxi, experienced in the Tibetan region, which was a wonderful audio-visual experience to the audience.
In the Fenghuang special train, tourists could immerse themselves in scenic areas like Fenghuang Miao Village, Nanhua Mountain, Fenghuang Maglev Express, and Tuojiang River through the 5D viewing experience device. The vivid and realistic visual shock, the dynamic effect, and the ultimate beautiful visual presentation amazed tourists. In addition, a market themed space with Miao ethnic elements was created, allowing tourists to soak up the traditional Miao culture.
The staff of “Fenghuang Dengdai” said that the project allows tourists to immerse themselves in romantic love stories, mysterious Miao culture, and immortal hymns of heroes through the “real scene modeling” and “phantom imaging”. Starting from the first day of the Lunar month, “Fenghuang Dengdai” has entered the test stage. we will further optimize it based on tourists’ feedback, hoping to bring a new experience of Xiangxi culture to tourists.
“It’s my first time to experience the combination of maglev trains and cultural tourism. It’s so surprising, with great light and shadow effects and exquisite decoration. I have deeply felt the beautiful view of Fenghuang and the touching love story,” said a tourist from Guangdong.
The “Fenghuang Dengdai” Immersive Experience Center, with an area of approximately 2,360 square meters, is the first indoor immersive performance center in China with theme trains as its core.
The project, based on the culture of Xiangxi and the mysterious customs of Miao villages, has created a high-tech indoor immersive performance theater that integrates theme scene sightseeing, technological interaction, and folk experience through multiple high-tech and multimedia means, bringing tourists a more diverse and creative immersive travel experience, and injecting new vitality into the development of Fenghuang’s culture and tourism.